Are you breaking into the writing world but wondering where you can find steady freelance writing clients? You’re getting projects but they are one-offs or just seem to taper off after a month or two?
The good news is there are clients that need steady work and want long-term relationships with freelancers. By landing some of them, you can be on your way to building a stable monthly income. #winning
So who are they? Here are 5 types of clients that often can’t get enough content and copy!
5 types of steady freelance writing clients you’ll love
After 9+ years of freelance writing, I’ve found these five types of clients are great sources for well-paying, reliable, interesting work.
1. Digital marketing agency owners/managers
Digital/content marketing agencies help businesses to build their online presence and drive results through online channels. That process requires content— lots of content. Most agencies have teams with designers, developers, managers, strategists, and writers.
The whole team collaborates and works together on project after project. As a writer, getting on one of these teams can be a great source of well-paid, ongoing work. It can also earn you a lot of experience in various niches and help you make valuable connections.
There are smaller agencies as well as larger agencies. Smaller agencies will have a more intimate vibe of people working closely together while larger agencies feel more like a well-oiled machine that you are part of. Both can be great!
If you’re targeting a small agency, reach out to the owner. For larger agencies, look for the person in charge of content management.
2. Small business owners
All businesses need online content these days. However, many small business owners don’t have the budget to hire professional agencies. Honestly, agency fees can be expensive, even doubling the cost of the work itself. Being so, many would rather hire the services they need a la carte to cut costs.
As a writer, if you can build a relationship with a business owner directly, it can be a source of regular work for you and regular content for them. It may require more strategy development on your part but that is a service you can charge for as well.
3. Established writers/authors
Established, reputable writers/authors often find themselves in a place where they have more work than they can do. A natural progression to scale is to begin hiring writers and stepping into the editing/management role.
Being so, professional writers will likely have a steady stream of work. If you are reliable and provide the quality of writing they need, it could be a mutually-beneficial long-term working relationship for both of you.
4. Content-based businesses/Large blogs
Next up are content-based businesses. Many companies primarily operate online and their main offering is content. Think NerdWallet, Nomadic Matt, Wellness Mama, CSS Tricks, etc. You can find websites of this type in almost every niche.
They publish a high amount of SEO content writing on a regular basis and make money off the traffic they generate (in various ways). The companies behind them are often hungry for high-quality, reliable writers that can meet their ongoing requirements.Â
While it may be hard to get on with one of the industry-leading sites, you can start with the smaller ones and work your way up. Not sure how a site stacks up? Do a quick analysis using Alexa.com. It will show you a site’s stats plus will rank its competition.
5. Serial entrepreneurs
The last type of client (on this list) that can be a source of ongoing work is an entrepreneur that consistently has their hands in various businesses. They will need content for their various projects. If you can become their go-to person for content, it can create an ongoing income stream.
Learn more about steady freelance writing clients
Hopefully, this post has given you helpful insights into finding steady freelance writing jobs. It can be very frustrating to have a constant turnover of clients as it stalls your business’s growth and throws stability out the window. Focusing on getting long-term, steady, reliable clients like these can make all the difference. If you have any questions, feel free to drop them down below and the community can help!
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